Meet 40 German companies
14 – 16 May 2017
Dubai International Convention and Exhibition Centre
WELCOME to the German Pavilion, the GERMAN WINDOW of BEAUTY at Beautyworld Middle East 2017!
Germany - The Quality Country
Made in Germany
Committed to Excellence
The GERMAN PAVILION is sponsored by the German Federal Ministry for Economic Affairs and Energy (BMWi) in co-operation with the Association of the German Trade Fair Industry (AUMA) and supported by the German Cosmetic, Toiletry, Perfumery and Detergent Association (IKW) and the Association of the German Cutlery and Houseware Industry (IVSH). Since the first event in 1996 German exhibitors are successfully participating in this international beauty show under the brand made in Germany. Again in 2017 the GERMAN PAVILION and its about 38 exhibitors are one of the highlights of Beautyworld Middle East.
Germany - The Quality Country is presenting products designed at the leading edge of high technology, innovation, design, product safety and environmental consciousness. This "Five-Concepts-Strategy" does build the platform for cosmetic, toiletry & perfumery brands made in Germany. Consequently and based on a long tradition, they are among the most valuable brands with a world-wide reputation for its commitment to excellence.
Already more than 2,000 years ago the Latin abbreviation SPA "Sanus Per Aquam" (healthy through water) was used for bath, wellness & health concepts when Roman soldiers crossed the Alps and came to Central Europe. For the recreation of the soldiers they did invent hot thermal spring water SPAs in the former Germania, among others and world famous until today in Baden-Baden or Wiesbaden (Germany). Lost in the Middle Age, the health and wellness concept was reinvented in the 19th century by the German parish priest Sebastian Kneipp.
Like "Eau de Cologne" created in Cologne (Germany) more than 200 years ago, well-known herbal extracts recipes or highly appreciated category brands of our industry were designed in Germany. The combination of history, innovation, high technology, consumer focus and environmental consciousness has lead to the pole position of the beauty & body care products made in Germany at global scale.
As a consequence of its high quality and safety concept, products made in Germany are increasingly appreciated by the consumers in Middle East, the G.C.C. countries, Iran, Africa, the Indian sub-continent and the C.I.S. German exports of beauty and body care products to these big global growth markets and especially to the G.C.C. countries are a permanent story of success.
Come in and find out in the GERMAN PAVILION the quality products and services "made in Germany".
Dr. med. Christine Schrammek Kosmetik GmbH & Co. KG
Time Control RetiNight Essence
Booth number: S1-F35
MBR Medical Beauty Research GmbH
The Perfect Collection
Booth number: S1-D38
NUTRALASH EYELASH FORMULA
Booth number: S1-F19
JEAN D`ARCEL COSMETIQUE GmbH & Co. KG
Booth number: S1-D36
Schwan-STABILO Cosmetics GmbH & Co. KG
Booth number: S1-D28
Herbacin cosmetic GmbH
Booth number: S1-D22
Malou Keratin Collagen Treatment
The Malou Keratin & Collagen Treatment is a specifically treat for weak and damaged hair. It leaves your hair strong and super soft. Frizzy hair, undesired curls or unruly waves are turned into soft, manageable and shiny hair which is much easier and faster to style every day. HOW IT WORKS ... | Further reading
Heitmann Laundry Black Cloths
The innovative Cloth for intense black! Even when treated with care, black textiles fade over time. HEITMANN Laundry Black Cloths restore faded black clothing to deep black: with just one cloth. Detergents for black clothes are very popular. But they do not contain any textile dye. They ... | Further reading
One Drop Only® PHARMACIA ONDROHEXIDIN Mouthwash
The alcohol-free One Drop Only ® PHARMACIA ONDROHEXIDIN Mouthwash for mild cleansing and care of the mouth and throat helps to maintain teeth and gums healthy. Chlorhexidindigluconat and CPC have a long-lasting antibacterial effect and prevent plaque formation effectively. ready to us... | Further reading